Topic · 20 articles
How to analyze backlinks, audit your link profile, read domain metrics, find competitor links and spot toxic backlinks with Ahrefs and other tools.
Guide
Backlinks remain one of Google's most powerful ranking signals, but a high backlink count tells you almost nothing on its own. Backlinks analysis is the process of evaluating the external…
How-to
You've just taken on a new client. Rankings dropped three months ago, nobody can explain why, and the previous SEO left a…
Guide
Domain metrics are third-party scores that estimate how strong and trustworthy a website is, based mainly on its backlink profile. The best-known…
Guide
A good backlink checks seven signals, from topical relevance to where it sends the reader. Learn what actually makes a backlink good,…
Guide
Most SEO teams check keyword rankings once a month and call it competitor research. That habit misses almost everything that actually moves…
How-to
Finding competitor backlinks is one of the highest-leverage activities in SEO. When you know which sites are linking to your competitors, you've…
Guide
Ahrefs' Share of Voice (SOV) measures the percentage of organic clicks your site captures from a set of tracked keywords, compared to…
How-to
A brainstorm session, a few keyword ideas, a gut feeling about what might rank: that is how most content calendars still get…
How-to
The fastest way to improve Domain Authority is to earn more high-quality backlinks from unique referring domains. Everything else, from internal linking…
Guide
Someone just published an article that mentions your brand by name. No link. No credit. They wrote your company name or product…
How-to
To find toxic backlinks, export your full backlink profile from Google Search Console or a tool like Ahrefs or Semrush, run an…
How-to
Ahrefs identifies the backlinks you should disavow. Google Search Console is where you actually submit the disavow file. This guide covers both…
How-to
Searching backlinks means querying a site's inbound link profile to retrieve the domains, pages, and link attributes that point to a target…
How-to
Analyzing backlinks means pulling every external website that links to a domain or page, then reading what those links say about authority,…
How-to
Link juice is the SEO value that's passed from one page to another through a hyperlink. The fastest way to get more…
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